references

Valora AG
Employer:	Corporate management, Division Media
Country:	Switzerland
Duration:	April 2007 – April 2008
Interfaces:	Media Switzerland, Retail Switzerland, Agency, HR, IT
Project:	Positioning and strategic direction

Project in detail:

Positioning and strategic direction of Valora Media Switzerland (existing vs. new products and services including sales and distribution channels B2B /B2C, clients, change management, Markenrad, internal and external communication, implementation).
E-Commerce: strategy (market, potential, products, organization and costs) and implementation plan around the small-scale retail for stationary and online sale.

Challenge:

Positioning and strategic direction. To transform a monopolistic sized company into a service provider that answers today’s requirements for distribution and sale of printed products.
E-Commerce: research and explore strategic growth fields in order to get new distribution channels in small-scale, retail store.

Ringier AG
Employer:	Corporate management (CFO/CIO)
Area:	International/multiple countries and across languages (7 countries)
Duration:	February 2010 – November 2010
Interfaces:	IT/CIO Offices, HR, communication, countries, Google
Projects:	Change Management

Projects in detail:

Change Management – cultural change – development step in the implementation of the digitization and entertainment strategy through the use of cloud solutions (Google Apps)
Control and implement efficiently with minimal risk, group-wide changes in the course of Google Apps rollout as a central communication and collaboration platform for all Ringier employees in all countries where the group is present.
Awake the willingness to change from the involved users (8‘500), involve them and realize the project together.

Challenge:

Change Management (new thinking and action), minimizing risks, scheduling and budget setting, resources, internationality (culture, language, standards)

Emmi
Employer:	Corporate management, Area Trade & Supply Management
Area:	International/multiple countries (> 5 countries), strategic project for Emmi (growth in the countries targeted by the company)
Duration:	January 2009 − present
Interfaces:	Master data, EDI, production, logistics, IT, finance, trade, subsidiaries, trade partnerships
Projects:	System evaluation, reduction of complexity, defining an ERP-Model for trade, optimization of productivity, change management

Projects in detail:

System-Evaluation
Reduction of complexity
Definition of an ERP-Model for trade (processes, principles)
Optimization of the productivity of the individual subsidiaries by using an ERP/ trade model
Data consolidation at group level with one click
Change Management – culture change and optimization of collaboration within the company-group

Challenge:

Consolidate the requirements of the subsidiaries from different countries (cultures, languages, ethnicity, etc.) in accordance with the requirements of the group and at the same time, simplify the complexity of the supply chain.

AZ Medien AG
Employer:	Company management
Area:	Design of an internet-platform according to business criteria
Duration:	July 2007 – October 2008
Interfaces:	Editors, readers, market, IT, finance, subscription services, e-services, news
Projects:	Development of the internet platform, create business plan, optimize supply chain

Projects in detail:

Challenge:

Present the feasibility and realization of business criteria in relation to the finances needed for implementation.

Employer:	Baumann Käse AG (import, export and Distribution of cheese specialties)
Area:	Reposition cheese as a lifestyle product, sales channels development
Duration:	-
Interfaces:	Trade/sale, procurement, distribution channels, logistics, IT/Web
Projects:	Design, project management, definition of assortments range-wide, coaching

Projects in detail

Design, project management and launch of «Liaisons – Bijoux des Fromages», a Premium-Brand around cheese
Ensure multiplication (Franchising) for cheese counters
Definition and further development of the depth and width of the range
Definition of shopfitting and visual merchandising of «Liaisons»
Coaching of the «Liaisons» teams regarding the further development of the range and franchising options

Challenge:

Re-inventing in the traditional production and distribution market of cheese. Positioning and multiplication of cheese products as a lifestyle product via franchising partners, supporting sustainability of the cheese counter.

Valora AG